I recently interviewed an Online Content Manager in our London office, part 1 of this interview describes how it all began…
What was your background before you joined IQPC?
I grew up in London and went to Loughborough University, graduating with a degree in Publishing & English in 2012. My role at IQPC is what I would consider to be my first ‘real job’, in that most of my past experience has consisted of either part-time jobs, internships, or temporary positions and it took me quite a long time to find. I’ve only ever worked for small companies in small offices before, so joining IQPC required a bit of adjustment because the company is huge in comparison to my previous employers. I think I’m relatively inexperienced compared to most of the marketing team, but one of the best things about IQPC is their willingness to invest in the talents of their employees. That’s actually what attracted me to the role in the first place.
What training have you received since you joined IQPC?
The training I’ve received has been exceptional. There are clear and well-structured plans in place to ensure that all new starters receive comprehensive training, not only concerning their own role, but in every aspect of the business as a whole. This provides all employees with an understanding of ‘the bigger picture’ so to speak, which is an important part of maintaining such high performance levels on a daily basis.
What does an Online Content Manager do?
My job is to look after an online network, which involves researching, sourcing, writing and editing interesting content to be published for members and readers. This also includes interviewing industry experts and managing a large pool of content contributors, promoting all the content via social media channels and attracting sponsored features such as whitepapers or webinars. The content is intended to inspire knowledge sharing within each community of professionals, as well as generating valuable interest in IQPC’s event portfolios. It’s a really varied and dynamic role, which is why it’s so enjoyable in my opinion!
What does your average day look like?
My day generally consists of researching relevant and interesting topics which are currently trending; creating, editing and re-purposing content for the website; engaging with our audience on social media; communicating with our sponsors and contributors; and finally any necessary website maintenance. We also tend to have a lot of weekly meetings to coordinate collaboration across teams and share ideas, so time-management and organisational skills are a key part of working for IQPC.
What is the favourite part of your job?
My favourite part of my job is writing every day. Creative writing is something I’ve always enjoyed and what I’ve always wanted to do, so to have achieved my goal of finding the right career path to match that, I feel really fortunate. In the current job market, where a great deal of people are being forced to take whatever role they can get their hands on, it makes an immeasurable difference to wake up for work every morning and look forward to the day ahead.
Find out about challenges in 2014 and our office culture in part 2! Feeling inspired? Visit our current vacancies – https://careers.iqpc.com/latest-jobs/